'There's just no excuse not to do marketing in our industry, and for free!' Sharing a great piece of advice from a session we ran earlier this year with @Bev Flanagan and @callum.macrae. Often an afterthought, marketing is a huge asset for securing new business. It's important to try things that are cheap or free, and that's never been more possible than it is today. Social Media is such a powerful channel, and can be completely FREE to use! The act of getting videos of yourself or thought leadership pieces out on platforms such as Facebook, Twitter, LinkedIn and TikTok is underrated to say the least. In a competitive field such as accountancy, this form of marketing could help differentiate you from your competition, and give you leads you hardly need to work for. Check out the full recorded webinar in the Club's 'Exclusive Content' section to get all the insights!

Posted by George Parry at 2022-08-08 14:26:09 UTC